2021 has been a very strange year, following an equally strange 2020. But only three things are certain in life: death, taxes, and an annual round-up of search data from Google presented in the year in search. Aside from the pandemic, there has been a lot that happened in 2021 that perhaps you may have
Google’s Year In Search 2021: What the UK Searched For Read More »
With SEO becoming more recognisable today to help companies strengthen their visibility on search engines, it has become even more important to know the best and proper way to help maintain your visibility in rankings. Once your website has been indexed and is searchable on Google, Bing, or any other search engines, you should be
5 Great Ways To Maintain Your SEO Rankings Read More »
Google rolled out a new broad core update on November 17th 2021, which completed on November 30th 2021. If you saw any volatility in your rankings or organic traffic on or after November 17th, then it may be that you have been affected by the roll out of the November 2021 broad core update. Google
Google November 2021 Core Update Rolls Out – What Happened? Read More »
Google confirmed back in August that it changed how titles are generated for search engine result listings. After much furore within the SEO and digital marketing communities, Google has expanded on what has changed, and how it now generates title tags which are displayed within the search engine result pages. Google had previously confirmed that
How Google Now Generates Titles for Page Results: 87% of SEO Title Tags Still Used Read More »
Google has officially confirmed it has updated the way it generates web titles in search results. “Last week, we introduced a new system of generating titles for web pages. Before this, titles might change based on the query issued. This generally will no longer happen with our new system. This is because we think our
Google’s Title-Tag Update Shakes Up Rankings Read More »
Vital for searchability and visibility, search engine optimisation (SEO) makes a huge difference to the success of your website and business. Yet, thanks to Google updates and other search engine progressions, SEO success isn’t always straightforward. What is SEO? Search engine optimisation is the process of optimising web pages and their content to be easily
Search Engine Optimisation Tips: Get The Most Out Of Basic SEO Read More »
What is technical SEO? To put it simply, technical SEO refers to improving the technical aspects of a website in order to increase the ranking of its pages by search engines. Making a website faster, easier to crawl and set up in a way that helps search engines read and interpret your content are the
What Is Technical SEO, Why Is It Important & How Can It Be Improved? Read More »
If there’s one thing we know about search engine optimisation (SEO), is that it is constantly evolving. 2020 saw Google refine and tweak its algorithm to incorporate new technologies and user behaviours, including two Google core algorithm updates in May and December and several search feature introductions. The great thing about SEO is that it
2021 SEO Trends: 5 Tips To Improve Your SEO Read More »
At least twice a year, Google make significant, broad changes to their algorithms. These changes are referred to as “core updates” and keeping up to date with these changes will, in turn, keep you on top of rankings and SEO. “They’re designed to ensure that overall, we’re delivering on our mission to present relevant and
Google’s December 2020 Core Update: What We Know So Far Read More »
User experience is nothing new, but in May 2021 it is becoming more important than ever with the upcoming Google Page Experience update. Google is constantly looking for new ways to get better at spotting good and bad websites, which is why their regular algorithm updates exist. In recent years, Google has added a variety
New Google Page Experience Update Will Become A Key Ranking Factor Read More »
