Digital Marketing Services
Email marketingservices
As a boutique agency with a big-agency edge, we craft thoughtful, effective email campaigns. Our approach is rooted in long-term strategy, ethical practices, and low-impact operations, helping you connect with your audience in a way that’s smart, sustainable, and scalable.
Clear strategy. Real results.
Why choose us for your email marketing?
At Xanthos Digital, we combine our deep understanding of email marketing with a commitment to delivering measurable results for businesses in Cambridge and beyond.
As a trusted email marketing agency in Cambridge, our team is skilled in creating impactful email campaigns that prioritise the metrics that matter to your business, from open rates and click-through rates to conversions and ROI. We focus on transparent, honest service and offer bespoke solutions that fit your unique needs.
We have experience working with various email platforms, including Mailchimp, Klaviyo, and others. This flexibility means we can work with your existing system or recommend a new platform tailored to your requirements.
From setup and list management to email design and performance tracking, we provide a complete email marketing solution.
Unlock the power of email
Email marketing is an essential, but often overlooked, digital marketing channel
Email marketing remains one of the most effective channels for engaging customers and converting leads into loyal buyers.
With a well-planned email strategy, you can reach your audience directly with personalised, relevant content that reinforces your brand and encourages action.
For SMBs, email marketing is invaluable for building relationships, generating repeat business, and driving measurable growth.
Our approach to email marketing ensures that every campaign is tailored to your business goals and designed to deliver the right message to the right people at the right time.
No jargon. No mystery. Just results.
Our managed email marketing process
Our email marketing services are designed to be comprehensive and adaptable to your specific needs, ensuring you get the most out of your campaigns.
Here’s how we work:
Our process timeline…
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Email marketing FAQs
We’ve answered the most common questions to help you understand how email can drive engagement, build loyalty, and deliver measurable results. Whether you’re just starting out or want to improve your campaigns, our team’s here to make email work harder for your business.
What is email marketing?
Email marketing involves sending tailored messages directly to your customers and leads via email. It’s a powerful way to nurture relationships, drive engagement, and encourage conversions.
Why should I invest in email marketing?
Email marketing offers one of the highest returns on investment in digital marketing. It allows you to reach your audience with personalised, relevant messages that foster loyalty, drive repeat business, and encourage action. Whether you’re looking to nurture leads, re-engage inactive customers, or promote new products, a well-crafted email strategy can deliver real, measurable results for your business.
But here’s the thing: effective email marketing isn’t just about sending emails; it’s about sending the right emails to the right people at the right time. That’s where we come in.
Can Xanthos help if I already use an email platform?
Yes, we work with a variety of email platforms, including Mailchimp and Klaviyo. We can optimise your current platform, refine your campaigns, and help you get the most out of your existing setup.
How does Xanthos measure email marketing success?
We measure success through key metrics like open rates, click-through rates, and conversions. Our transparent reporting provides insights into what’s working and areas for improvement, ensuring your campaigns contribute to your business goals.
What types of email campaigns do you create?
We create a range of email marketing campaigns, including newsletters, promotional emails, automated welcome series, post-purchase follow-ups, and re-engagement campaigns. Our campaigns are tailored to your audience and objectives.