2017 is sure to bring a lot of innovation in the ecommerce space, and it will be interesting to see what ecommerce trends emerges amongst online retailers.
Ecommerce and Online Retail Trends to Follow in 2017 Read More »
Ever since Google revolutionised how we find information, SEO has been a fundamental part of marketing a business online.
How SEO Evolved in 2016 and Predictions for 2017 Read More »
Google has now begun showing AMP results in the image search on mobile devices, proving that AMP is an important project for Google in crafting a mobile future.
AMP Results Now Shown in Google Image Search Read More »
As is now tradition, Google has released a list of some of the top search trends of the year, whether it’s the most searched for people on the planet, or news stories that had everyone talking, and searching.
Google’s Year in Search 2016: UK and Global Search Trends and Topics Read More »
This year, Black Friday fell on the 25th of November, and with it came expectations of big sales both on and offline.
What Ecommerce Retailers Can Learn from Black Friday Results Read More »
Data is essential to informing your digital marketing strategy, but the data we can extract is evolving. “Big data” is a term that refers to huge data sets which can be analysed computationally.
How Big Data Impacts the Future of Digital Marketing Read More »
Having an effective on-site search can make a huge difference to any ecommerce business, helping to improve the customer experience and boost the conversion rate of the ecommerce store.
How an Effective On-Site Search Can Improve Your Conversion Rate Read More »
As Google finds most people are now searching on mobile devices, Google is now altering the ranking systems to boost the rankings of relevant content for users on mobile devices. This is a key development for SEO, especially if you rely on traffic on mobile devices.
What Google’s Mobile-First Indexing Means for Your SEO Read More »
“Dark social” may sound sinister, but it’s a fairly innocent term that is used to describe sharing on social media or other messaging platforms that provides traffic to your site that cannot be accurately tracked with analytics.
Dark Social: What You Need to Know for Digital Marketing Read More »
Social media has become the go-to place for finding out what is going on with the world. But now social media and live stream videos have merged into platforms themselves.
Why Live Streaming Should Be Part of Your Digital Marketing Strategy Read More »
