TikTok has announced a new portal for businesses to manage advertisements, which shows they are serious about becoming a platform for businesses to advertise and reach new audiences. TikTok for Business is a good step towards making some real changes in the social media advertising space. It has grown a huge amount in a small
TikTok for Business Launched for Advertisers Read More »
More advertisers are calling for Facebook content policy changes and are pulling ads from the platform in order to show Facebook they are serious, by halting spending money with them. Looking at the #stophateforprofit hashtag, many brands have joined the alliance to not spend any money advertising on Facebook for July – or until Facebook
Facebook Ad Boycott July 2020: What is #StopHateForProfit All About? Read More »
Byte has been coming for some time, but it is now finally here. Byte is a video-sharing app that is the reincarnation and spiritual successor of Vine – the first real social video-sharing app that left this world back in 2016. Announced as V2 back in 2017 from the Vine co-founder Dom Hoffman, Byte has
Byte has Launched: New Social Video-Sharing App & Vine Successor to Rival TikTok Read More »
Facebook has introduced a new feature called Multiple Text Optimisation. This is very similar in concept to the responsive ads which Google introduced to Google Ads. What is Facebook’s Multiple Text Optimisation? Multiple Text Optimisation allows advertisers to create multiple versions of ad elements, such as headlines, ad copy and the descriptions for ads with
Facebook Introduces Responsive Ads with Multiple Text Optimisation Read More »
The new feature allows businesses to create automated question and answers via Facebook’s Messenger, which are launched when a Facebook user clicks one of the “click-to-Messenger” ads available in Facebook News Feed.
Facebook Lead Generation Ads for Messenger Rolls Out Globally Read More »
Many businesses now use Facebook Ads in order to improve brand awareness, increase traffic and ultimately generate business online – but what are the benefits?
11 Benefits of Facebook Ads for Business Read More »
Paid advertising is a must for most businesses these days, whether you are making the most of paid search advertising or paid social advertising. Social media has become a pay-to-play game, as Facebook and other platforms limiting how much reach you can get without paying to reach your audience. And while SEO is still an
Paid Search vs Paid Social Advertising: What’s Best for Your Business? Read More »
Facebook has launched a new feature to explain how it decides what to display to users in the News Feed. This will cover all posts in the News Feed. The feature has been rolling out in the UK, but will have rolled out fully by May 2nd. Facebook users will see “why am I seeing
Facebook is working on messaging compatibility between its main 3 platforms: Facebook Messenger, Instagram and WhatsApp.
Facebook to Merge Messenger, Instagram & WhatsApp Messaging: What it Means for Marketers Read More »
Google Ads are commonplace, and even Facebook Ads are used by a wide array of businesses. But LinkedIn Advertising still goes somewhat under the radar – and this is undeserved. Especially if you are in a B2B environment, LinkedIn Ads should be on your radar if you aren’t already making the most of it. The
Benefits of LinkedIn Advertising for UK Businesses Read More »
