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There are a million and one social platforms that businesses can choose from that’ll help market themselves online. And, of course, out of the many, most businesses only hear of or want to use Facebook, Instagram, Twitter, and even LinkedIn...

Dismissing paid social media advertising as an unnecessary expenditure for a business can be a big mistake. Many brands see the value paid social advertising offers them, and it is often quite obvious that paid social offers a big opportunity...

No longer will advertisers need to reformat and edit images in order to meet Facebook's image-to-text ad rules.

The new feature allows businesses to create automated question and answers via Facebook's Messenger, which are launched when a Facebook user clicks one of the "click-to-Messenger" ads available in Facebook News Feed.