There’s nothing more effective than a good picture. Find out more about who is using pictures to sell products and services, as well as how they’re doing it.
Soft sell without writing a word of content Read More »
In May 2011, the European Commission passed the EU Cookie Law stating that every website that saved cookies to a user’s browser would need to get the user’s permission to do so before being allowed to. Without this permission they would be in breach of the law and could potentially be fined.
What does the EU Cookie Law mean for your business? Read More »
If you think that your PPC Campaign simply requires money, you’re wrong. There’s a little more to it than that. Today, the amount you pay per click is determined by your Cost Per Click bid, your Click Through Rate and your Quality Score. Find out how you can improve you can improve your Adwords Campaign.
How to improve your Google Adwords Quality Score Read More »
Google has announced they will soon be updating their search algorithm. But, what does this mean for you? And what have you got to do about it? We believe the following: nothing. Here’s why…
Google is watching you. Don’t panic Read More »
If you are serious about attracting more website visitors via the major Search Engines, you must be prepared to publish regularly to a business blog. Blogging ticks a number of boxes in helping to improve your social media as well as search marketing objectives. Additionally, posting a consistent stream of well prepared content is a
Become a Brilliant Business Blogger Read More »
For many people the benefits of shopping online include avoiding crowded shops, easy product comparisons and the opportunity of reading product reviews, to name a few. Others however still like to see and handle products before committing to buy. While an e-commerce website can never replace the physical experience of touching, smelling or trying a
5 Top Tips for Perfect Product Pictures Read More »
If you’ve ever had to promote your business website online, you’ve probably wrestled with the following question: which is more effective – pay per click marketing (PPC) or search engine optimisation (SEO)? Read on to find out more…
PPC vs. SEO – What’s right for your business? Read More »
Pinterest isn’t just a fad. It’s a social media platform with a huge following and immense potential, especially for anyone involved in the ecommerce sector. If you own an online store, here are some things you may want to consider.
Own an e-commerce business? Jump on the Pinterest bandwagon Read More »
Online sales over the Christmas period have continued the year on year upward trend for ecommerce, with 96 million UK internet visits being made to retail websites in December. This marks a whopping 19.5% increase from last year’s figures – with British consumers spending 13 million hours shopping on Boxing Day (Experian Hitwise). A key
Does your e-commerce ‘about us’ page impact sales? Read More »
You might be promoting the deal of the century, but if your email subject line isn’t right, it will never get seen. Email marketing can still be a very effective medium for building an active and loyal customer base. After all, billions of us regularly use email as a way to correspond with colleagues, friends
Email Subject Lines – Are Everything Read More »
