If you’re a seasoned blogger, you’re probably familiar with the concept of placing blog posts into certain ‘categories’ and then defining ‘tags’ for each respective blog post. If you’re new to the blogosphere, the notion of tagging and categorising your blog posts may at first be a little confusing. If you do indeed fit into
Tags vs. Categories – What’s the Difference? Read More »
If you need someone to design a website for you, how do you know who to choose? A big company may well be cheaper, but are you really getting what you need and could it be more expensive in the long run. Find out a we discuss the pros and cons of each.
Website Design: big company or small digital agency? Read More »
A website that has been optimized for conversions turns visitors into customers. We’ve listed 8 things you can do to improve your conversion rate. Whether you’re a service-driven business or an ecommerce business, there’s sure to be something you’ll find useful.
What is Conversion Rate Optimisation Read More »
Improving how your page ranks in search engines may be simpler than you realize. A poor rank could well be down to the fact that you have two separate URLs – a domain name with a www. and one without. If one of these URLs is not redirecting to the other, your page rank will be split and search engines will treat these sites as separate. Find out how to fix it.
How to increase your Page Rank with URL Canonicalization Read More »
Persona-centric web design is growing in popularity. It’s the type of design that takes your target audience into account. Instead of simply creating a pretty website, here’s where you’ll find out what you need to do to create/direct a website that brings in business, that gets your message across and that it a pleasure to use.
Design with Personality in Mind Read More »
Gone are the days of having to rely on your web developer to make the smallest of updates to your website. While your web developer will always have a key role to play in maintaining and improving your web presence, thanks to the Content Management System (CMS) they are no longer needed for the day
Checklist for the ideal CMS Read More »
