Xanthos Digital

1 July 2021

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Financial Services & Google Ads: UK Advertisers Required to be Verified by Google by August 2021

Rolling out in August 2021, any financial services advertisers or marketers will be required to be verified by Google so that they can show Google Ads to anyone looking for financial services on Google. This verification is required for all ad formats and extensions. Why is Google requiring verification now? It’s quite simple – Google

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Facebook’s New Update Sees Businesses Reach Customers Across Apps

Following Shopify’s expansion with Google – an expansion that brought shopping to a multitude of Google’s platforms – last week Facebook announced that it would be adding even more apps to its e-commerce shopping experience, including WhatsApp and Marketplace. Several e-commerce updates were included in Facebook’s bid to make shopping for products across apps easier,

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