Xanthos Digital

31 October 2019

Facebook Multiple Text Optimisation

Facebook Introduces Responsive Ads with Multiple Text Optimisation

Facebook has introduced a new feature called Multiple Text Optimisation. This is very similar in concept to the responsive ads which Google introduced to Google Ads. What is Facebook’s Multiple Text Optimisation? Multiple Text Optimisation allows advertisers to create multiple versions of ad elements, such as headlines, ad copy and the descriptions for ads with

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